Sets & Effects

Sets & Effects

Sets and Effects is a creative agency based in New York that specializes in brand strategy, design, and digital experiences. Their services range from brand identity and packaging design to website development and social media strategy. The agency prides itself on its ability to blend creativity with strategy to deliver impactful and innovative solutions for their clients. Located in the heart of Brooklyn, their team of designers, developers, and strategists collaborate to bring their clients' visions to life.

Sets and Effects was founded in 2015 by Amin Fari and Mehdi Saleh, both experienced creatives who wanted to create a new kind of agency that focused on collaboration and innovation. Fari has a background in design and branding, having worked for companies such as Landor and Chermayeff & Geismar & Haviv before founding Sets and Effects. Saleh has a background in marketing and advertising, having worked for BBDO and Ogilvy before co-founding the agency. Together, they have grown Sets and Effects into a successful agency that has worked with clients such as Nestle, PepsiCo, and Unilever.

In addition to their client work, the agency has also received recognition for their work, including being named a 2019 Adobe Creative Jam Finalist.

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