Pearlfisher

Pearlfisher

Pearlfisher is a creative design agency headquartered in New York City with additional offices in London and Copenhagen. The agency specializes in brand strategy, brand identity, packaging design, and innovation. Pearlfisher works with a wide range of clients, including both established brands and startups, in various industries such as food and beverage, beauty and personal care, and luxury goods.

The agency's mission is to create design that makes a positive difference in the world and to help clients "create the future". Pearlfisher's work has been recognized with numerous awards and accolades, including Cannes Lions, D&AD, and the Pentawards.

Pearlfisher was founded in London in 1992 by Karen Welman and Jonathan Ford. Ford remains the agency's Chief Creative Officer, while Welman has retired from the agency. Pearlfisher opened its New York office in 2004 and has since expanded to Copenhagen. The agency has worked with notable clients such as Absolut, Cadbury, Coca-Cola, and Nestle.

In addition to its design work, Pearlfisher has also developed a proprietary tool called Futurescape, which helps brands identify future trends and opportunities. The agency's commitment to sustainability is evident in its work and policies, including a commitment to reducing waste and using sustainable materials in its packaging design.

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